1,381 words, 59 clausesno date on the pageread 11/10/2026source
·Salesforce's trademarks and copyrighted works are among our most valuable assets. Some examples of Salesforce's trademarks and copyrighted works include word marks, brand names, logos, designs, badges, certification marks, characters (mascots), slogans, taglines, website content, and videos of Salesforce, Inc. and its affiliates. Any references in these guidelines to Salesforce's trademarks and copyrighted works include those of its affiliate brands, including Heroku, MuleSoft, Quip, Slack, and Tableau. These Guidelines are intended to guide partners, resellers, customers, developers, consultants, publishers, and/or any other third party that wishes to use or display our trademarks and copyrighted work in any manner. Any uses of Salesforce's trademarks and copyrighted works must abide by these Guidelines, those found in Brand Central, and any other terms that may apply, as specified, to the particular materials used. Most uses require specific written permission, whether through your separate agreement with Salesforce or a license specifically for this purpose.
·Before using any of Salesforce's trademarks or copyrighted works, you must carefully review these Guidelines. By downloading, using, or displaying any of Salesforce's trademarks or copyrighted works, you warrant and acknowledge that you have read these guidelines in full and agree to abide by them and further acknowledge and agree to the following:
·You may use Salesforce's word marks in plain text to accurately reference our company, products, or services, as long as your use does not risk confusion about our involvement or relationship (or lack thereof). The following guidelines must be followed:
| Welo is a Salesforce ISV partner and just launched its Welo Mail app, which integrates with Salesforce Marketing Cloud. | (Do not) The Welo Salesforce app is available from Welo. |
|---|---|
| In 2023, Salesforce introduced Einstein GPT, the world's first generative AI for CRM. | (Do not) Welo's website is www.tableauapp.com. |
| Tableau is the world's leading analytics platform. | (Do not) "Force Blog" - an unofficial blog about Salesforce. |
| Work faster with internal and external partners by using Slack communication tools. | (Do not) Salesforce Belize Conference is an annual conference organized by Trailblazers. |
| "Head in the Clouds" - an unofficial blog about Salesforce | |
| SaaS 101 is a textbook about the transformation from the on-premises software model to a cloud-based software-as-a-service model, with examples from Salesforce and other technology leaders. | |
| Belize Blazing is an annual conference for Salesforce Trailblazers in Belize. | |
·We are especially proud to work alongside our developer community to expand the Salesforce ecosystem. If you are a developer or have a product or solution that is interoperable, integrated, or compatible with a Salesforce product in some way, you may use Salesforce's appropriate product logo solely within a diagram, flowchart, or similar graphical design to accurately illustrate how your product, service, or solution works with the Salesforce product, provided the following guidelines are followed:
·Screenshots of Salesforce's software are permitted solely for educational tutorials or to demonstrate how your product integrates with Salesforce's, provided the following guidelines are followed:
·You may link to Salesforce's content as long as you do not commercialize the links.
·If you are a Salesforce partner, authorized reseller, developer, community group leader, MVP, certified professional, vendor, workforce development organization, Trailhead Academy institution, or Salesforce Ventures company and have been provided specific permission to use or display Salesforce's trademarks or copyrighted works within your licensing or other written agreement with Salesforce, you are permitted to use and display only those of Salesforce's trademarks and copyrighted works specifically referenced in your agreement, and you must follow the terms outlined in your specific agreement. If you wish to use or display any of Salesforce's trademarks and/or copyrighted works not specifically referenced in your agreement, reach out to your Salesforce contact.
·You may have received additional guidelines outlining prohibited and permitted uses of Salesforce's trademarks and copyrighted works, including written requirements for the size, typeface, colors, and other graphical characteristics of each, such as those found on Brand Central. Any such additional guidelines merely supplement and do not replace these Guidelines. Furthermore, these guidelines supplement any written agreement you may have with Salesforce.
·Below are additional guidelines for specific relationship categories:
·Partners:
·• Partners may use their appropriate partner badge, which must be kept up to date. Partners should refer to their partnership agreements and partner branding guidelines (Salesforce's can be found on this Partner Community page).
·• If you have any questions, reach out directly to your Partner Account Manager (PAM).
·Resellers:
·• Resellers should refer to their agreement(s) for their specific brand guidelines and creative assets.
·• If you have additional questions, reach out to your Salesforce contact.
·Community Group Leaders and MVPs:
·• Salesforce MVPs and Trailblazer Community Group Leaders should refer to the MVPortal and CGL Portal for their specific brand guidelines and creative assets. • If you have additional questions, please email trailblazercommunity@salesforce.com.
·Certified Professionals:
·• Salesforce certified professionals may use the credential designation and associated logo they earned in accordance with the Program Terms for Learning and Credential Programs, where additional information may be found regarding its use.
·Trailhead Academy Institutions and Workforce Development Organizations:
·• Trailhead Academy institutions and workforce development organizations may use the official logos made available to them and should refer to their agreements for guidelines. If you have any questions, reach out directly to your Salesforce contact.
·Vendors:
·• We typically do not provide endorsements for our vendors. However, if you have a Salesforce contact that would strongly champion you, we will review. Please reach out to your contact for next steps.
·Academic Publishers:
·• Academic institutions and publishing companies who want to use Salesforce's content, such as charts or white papers, for educational uses should contact Salesforce Public Relations for information. Contact us