7,613 words, 259 clausesupdated June 1, 2026read 11/10/2026source
·Last Updated June 1, 2026
·At Vercel, we respect customers' need for privacy. We offer our Sites and Services (defined below) to customers and users either directly or via a reseller. Where we refer to our "Customers" in this Privacy Notice, we refer to customers that have entered into an agreement with us or our resellers to use the Services (each, an "Agreement"). Each Customer's respective website users or applicable visitors are referred to as their "End Users."
·By using or accessing our Sites and Services in any manner, you accept the practices and policies outlined in this Privacy Notice and you acknowledge that we may process and share your information.
·Vercel is a frontend cloud for deploying and scaling frontend applications. Our Developer Experience Platform and Managed Infrastructure services provide Customers the ability to build applications and create, share and collaborate on deployments. Customers can preview changes, make Customer content immediately available through our global Edge Network, and test from the perspective of its End Users around the world.
·Vercel offers tools, workflows, and infrastructure products that Customers need to build and deploy their websites and applications. We may provide relevant privacy-specific information about our products and services in our Documentation.
·This Privacy Notice ("Notice") explains Vercel's practices regarding the collection, use, disclosure, and processing of your personal information; the rights and choices you may have with respect to such information; how you may contact us; and how we protect your information when you:
·Under this Notice, Vercel acts as a data controller or "business" for the personal information we process. This means we decide how to collect and process personal information.
·This Privacy Notice does not apply to:
·The information that we collect depends on your interactions with us, the choices that you make, the products and features you use, your location, and applicable laws. We may collect or receive information directly from you, such as your name and email address when you or your organization sign up for our Services or Marketing Activities. In other cases, we receive information through your use of our Services, such as IP address and telemetry data.
·We collect the following information directly from you when using our Sites and Services.
·We receive information about Customers from third parties or Vercel partners that provide services or support our business operations. We limit our use of your information to the purposes described in this Notice. Information that we receive from third parties includes:
·We receive information from our Customers about their authorized users (i.e., account holders) and their End Users when they interact with our Customers' websites, web applications, and APIs. Information that we receive from our Customers includes:
·Customers are responsible for the content transmitted across our network (e.g., images, written content, graphics, runtime logs, etc.), any personal information they process, and following acceptable behavior practices when using our Services. For more information about Vercel's shared responsibility model, please see our Documentation.
·When you use or interact with our Sites and Services, we automatically collect or receive certain information about you, your device, and your usage of our Site and Services. This information includes:
·From time to time, except as restricted by applicable law or our data processing addendums with our customers, we may combine information that we collect as described above with information we obtain from different sources. For example, we may combine information entered through a Vercel sales submission with information we receive from a third-party sales intelligence platform to enhance our ability to market our Services to potential Customers. We may combine usage information with feedback to improve our Services or inform Customers about products that may be relevant to them.
·We use your information as described in this Notice to provide our Sites and Services. For example, we may use your information in the following ways:
·We retain your information for the minimum necessary period to fulfill our legal and contractual obligations, develop our Sites and Services, resolve disputes, enforce our rights, for legitimate business purposes, such as tax or accounting requirements, as described in this Notice and as recommended by industry standards.
·When we no longer have an ongoing legitimate business need to process your information, we will either delete or anonymize it. When we choose to anonymize information, we strive to make sure that the information cannot be linked back to you or any specific user. If deletion is not possible (e.g., backups), we will store it securely.
·We disclose information as necessary to provide the Sites and Services, as required by law, or as part of our business practices as follows. We only disclose information on a need-to-know basis where appropriate safeguards and contractual arrangements are in place and as described below.
·These service providers are authorized to use your information only as necessary to provide Services to Vercel. We may use and disclose aggregate information that does not identify or otherwise relate to an individual for any purpose unless we are prohibited from doing so under applicable law.
·Note that we may also disclose information that we have de-identified. For Hobby and Pro plan users, subject to your data preferences in your team settings, we may disclose de-identified information (including de-identified AI Product Information) to AI business partners for their product improvement and development, including training and improving AI and machine learning models, with the ultimate purpose of improving the Vercel Services you use. You can learn more here.
·We use reasonable and appropriate administrative, technical, and physical safeguards designed to protect the information that we have about you from unauthorized or unlawful access, use, modification, destruction, loss, alteration and/or disclosure.
·We require third parties acting on our behalf or with whom we disclose your information to provide security measures in accordance with industry standards and in compliance with contractual obligations, their privacy and security obligations, and any other appropriate confidentiality and security measures. We are not responsible for the privacy and security practices of such third parties outside of the information we receive from or disclose to them.
·Notwithstanding our security safeguards, it is impossible to guarantee absolute security in all situations. For information on our shared responsibility model with Customers, please see our Documentation.
·If you have any questions about the security of our Sites and Services, please contact us as provided in Contact Us.
·Our Sites and Services may contain links to or integrations with other websites or applications not operated or controlled by Vercel ("Third-Party Services"). Certain Third-Party Services used to navigate to and from our Sites and Services have separate user terms and privacy notices that are independent of this Notice. We are not responsible for the content, accuracy, or opinions expressed in such Third-Party Services. We do not monitor or check these Third-Party Services for accuracy or completeness. We recommend carefully reviewing the terms and privacy notices of each Third-Party Service prior to use in alignment with your specific compliance, privacy, and security requirements.
·If you are accessing or using our Sites and Services or otherwise providing your information to us, you consent to the processing of your information in the United States and other jurisdictions in which we operate.
·To provide our Sites and Services, Vercel may store, process and transmit your information outside of your country of residence, which may have different data protection laws and may not offer the same level of protection or guarantees as in your country or the country where you initially provided the information. To the extent required by applicable law, whenever we transfer your information, we take the appropriate steps to protect your information, including the use of standard contractual clauses or other appropriate legal mechanisms.
·Vercel complies with the EU-U.S. Data Privacy Framework (EU-U.S. DPF), the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. Data Privacy Framework (Swiss-U.S. DPF) as set forth by the U.S. Department of Commerce. Vercel has certified to the U.S. Department of Commerce that it adheres to the EU-U.S. Data Privacy Framework Principles (EU-U.S. DPF Principles) with regard to the processing of personal data received from the European Union in reliance on the EU-U.S. DPF and from the United Kingdom (and Gibraltar) in reliance on the UK Extension to the EU-U.S. DPF. Vercel has certified to the U.S. Department of Commerce that it adheres to the Swiss-U.S. Data Privacy Framework Principles (Swiss-U.S. DPF Principles) with regard to the processing of personal data received from Switzerland in reliance on the Swiss-U.S. DPF. If there is any conflict between the terms in this Notice and the EU-U.S. DPF Principles and/or the Swiss-U.S. DPF Principles, the Principles shall govern. To learn more about the Data Privacy Framework (DPF) program, and to view our certification, please visit the Data Privacy Framework website.
·In compliance with the EU-U.S. DPF, the UK Extension to the EU-U.S. DPF and the Swiss-U.S. DPF, Vercel commits to resolve DPF Principles-related complaints about our collection and use of your personal information. EU, UK, and Swiss individuals with inquiries or complaints regarding our handling of personal data received in reliance on the EU-U.S. DPF, the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. DPF, should first contact us at privacy@vercel.com.
·If a privacy complaint or dispute relating to personal information received by Vercel in reliance on the Data Privacy Framework (or any of its predecessors) cannot be resolved through our internal processes, we have agreed to participate in the VeraSafe Data Privacy Framework Dispute Resolution Procedure. Subject to the terms of the VeraSafe Data Privacy Framework Dispute Resolution Procedure, VeraSafe will provide appropriate recourse free of charge to you. To file a complaint with VeraSafe and participate in the VeraSafe Data Privacy Framework Dispute Resolution Procedure, please submit the required information here: https://www.verasafe.com/privacy-services/dispute-resolution/submit-dispute/.
·For transfers of personal information to a third party acting as a controller, Vercel complies with the DPF Notice Principle and Choice Principle. For onward transfers, Vercel is responsible for the processing of personal information it receives under the DPF Principles and subsequently transfers to a third party acting as an agent on its behalf. Vercel remains liable under the DPF Principles if its agent processes such personal information in a manner inconsistent with the DPF Principles, unless Vercel proves that it is not responsible for the event giving rise to the damage.
·The Federal Trade Commission has jurisdiction over Vercel's compliance with the EU-U.S. Data Privacy Framework (EU-U.S. DPF) and the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. Data Privacy Framework (Swiss-U.S. DPF).
·In compliance with the EU-U.S. DPF, the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. DPF, Vercel is obligated to arbitrate claims and follow the terms as set forth in Annex I of the DPF Principles. You have the possibility, under certain conditions, to invoke binding arbitration for complaints regarding DPF compliance not resolved by any of the other DPF mechanisms. For additional information please see Annex I.
·You may have certain rights and choices available when it comes to how we collect and use your information. The rights available to you depend on your jurisdiction and applicable law. Below is a summary of rights and choices that may be available to you and how to exercise them. For more details on jurisdiction-specific rights, see the Jurisdiction-Specific Information section in our policy.
·Exercising your Rights. To exercise your rights you can either:
·Account Preferences. Your Account Preferences allow you to:
·Team Preferences. Your Team Preferences allow you to:
·The Sites and Services are not directed or intended for use by individuals under the age of 16. To use Vercel's Sites and Services, you must be old enough to consent to the processing of your information in your jurisdiction. We do not knowingly collect personal information from anyone under the age of 16. If you are a parent or guardian and you become aware that your child has provided us with personal information, please contact us. If we become aware that we have collected personal information from anyone under the age of 16 without verification or parental consent, we take steps to remove such information.
·We periodically review and update this Notice to describe new Services or changes to our practices. You can determine when this Notice was last revised by referring to the "Last Update" date at the bottom of this Notice. We encourage you to review the Notice whenever you interact with us to stay informed about our privacy practices and the ways that you can help protect your privacy.
·This section applies to individuals based in the U.S. and supplements our Privacy Notice with respect to the processing of your personal information in accordance with all applicable privacy and data protection laws and regulations and in each case, as amended, superseded, or replaced from time to time ("US Data Privacy Laws"). This includes residents of US states such as California, Colorado, Connecticut, Delaware, Indiana, Iowa, Kentucky, Maryland, Minnesota, Montana, Nebraska, New Hampshire, New Jersey, Oregon, Rhode Island, Tennessee, Texas, Utah, and Virginia, and other states to the extent they enact similar privacy laws.
·We collect the following categories of information as classified by US Data Privacy Laws:
| Category of Personal Information | Examples |
|---|---|
| Identifiers | Name, email address, phone number, username, IP address, unique device identifiers, account ID |
| Personal Information categories listed in the California Consumer Records statute | Name, phone number, billing address, and payment information. |
| Professional or Employment-Related Information | Company name, company website, job title, industry. |
| Characteristics of Protected Classifications | Age, gender, or other protected information that may be shared when you communicate with us via social media, or as required for age verification. We do not request this information. |
| Commercial Information | Records of Sites and Services requested or purchased, account subscription tier, domain name and registration data. |
| Internet or Other Electronic Network Activity Information | Browsing and search history, cookies and similar technologies, analytics data, device type and settings, log files, server diagnostics, deployment metadata, system configurations, and telemetry data. |
| Geolocation Information | City and country-level location derived from IP address. We do not collect precise geolocation. |
| Audio, Electronic, Visual, or Similar Information | Photos, profile pictures, video or audio recordings from calls or events. |
| Inferences | Inferences drawn from the above categories to understand preferences, characteristics, or predispositions. |
·Publicly Available Information. Personal information does not include publicly available information. For purposes of this paragraph, "publicly available" means information that is lawfully made available from federal, state, or local government records or that you disclose, disseminate, or make available to the public, regardless of form or format.
·Please see Information We Collect in our Notice to see the full description of the information that we collect.
·We use your personal information as described in the How We Use Information section above.
·We disclose your personal information to our providers, such as suppliers, vendors, business partners, advertising partners, resellers and consultants to operate our business and provide you with our Sites and Services, as described below.
·Categories of Personal Information Collected, and Disclosed: Our Privacy Notice describes how we collect, use, and disclose your personal information. The table below describes the categories of information we have disclosed to service providers for business purposes in the last twelve months, and the categories of those service providers.
| Category of Personal Information | Other Vercel users and the public, depending on your settings | Service providers | Advertising / marketing partners | Other parties* |
| Identifiers (e.g., your name, username, IP address, email address, and other similar identifiers) |
| Personal information categories listed in the California Consumer Records statute (e.g., your name and phone number) |
| Professional or employment-related information (e.g., your association with a corporate Vercel account) |
| Protected characteristics under California or federal law (e.g., your age for age verification purposes or if you choose to provide it to us) |
| Commercial information (e.g., subscription status or history) Internet or similar network activity Geolocation information |
| Audio, electronic, visual, or similar information, such as photos |
| Inferences drawn from any of the above-listed categories of information |
·*Other parties means Vercel's corporate family of companies, parties with whom you direct us to share information, government entities or law enforcement or other third parties if we believe doing so is necessary to comply with a legal obligation or prevent harm.
·Categories of Personal Information Shared and the Categories of Third Parties to Whom it was Shared: Our Services are for users ages 16 and older, and we do not "sell" or "share" the personal information of users we know are under 16 years old. To the extent that certain US Data Privacy Laws consider some sharing of personal information for Advertising purposes to be "selling" or "sharing" of personal information, Vercel may have shared the following categories of personal information with third-party advertising networks in the preceding 12 months:
·When data is deidentified (as defined by the US Data Privacy Laws), we maintain it in deidentified form and do not attempt to reidentify the information.
·U.S. Data Privacy Laws grant individuals certain rights in connection with the personal information that we collect. In addition to the rights described above, you may have the additional rights:
·To exercise your rights you can either:
·You, or an authorized individual acting on your behalf, may submit a request relating to your personal information.
·We may need you to provide certain identifying information related to your account (i.e., user ID) or your recent interactions with us to verify your identity or the identity of any individual for whom you are requesting information. We cannot respond to your request if we cannot verify your identity and/or authority to make the request on behalf of another and confirm that the personal information relates to you.
·If you wish to use an authorized agent to submit a request to exercise your rights on your behalf, you must provide the authorized agent written permission signed by you. We may deny a request from an authorized agent if the agent cannot provide Vercel your signed permission demonstrating that the agent is authorized to act on your behalf.
·We fulfill requests within 45 days of receiving your request. Please note that your request may be limited in certain cases, for example if complying with your request would conflict with:
·This section applies to individuals based in the EEA and UK and outlines the processing of your personal information under Data Privacy Laws, including the General Data Protection Regulation ("GDPR").
·Vercel acts as a data controller for personal information that we collect about you while using our Sites, Services, or interacting with our Marketing Activities as described in this Notice. We act as a data processor on behalf of our Customers for the personal information contained in Customer Data.
·This Notice does not apply to any personal information that we process as a data processor, as we only process that information on behalf of our Customers and in accordance with our agreements with them. A Customer that has entered into an agreement to use our Services (e.g., an individual or organization that uses our platform to deploy their websites) controls its instance of the Service and any associated data. If your personal information is contained in Customer Data, and you have any questions about the specific settings and privacy practices the relevant Customer has made to share your personal information with us, please contact the relevant Customer or review the Customer's privacy notice.
·In some countries, such as the EEA and UK, we need to have a legal basis to process your personal information. Our processing of your personal information for the purposes described in this Privacy Notice is done pursuant to the following legal bases:
| Purpose of Processing | Categories of Information | Legal Basis |
|---|---|---|
| Providing our services and account administration | Contact information, Professional and organizational information, Account information, Transactional information, Domain registration information, User content and file information, Website information, Device, location, and telemetry information, Image and audio information, AI product information | Where necessary, we process this information to perform a contract with you, such as processing your contact information to send you a technical announcement about the Services. |
| Internal product development and improvement, including AI model training | AI product information, Domain registration information, User content and file information | Where necessary, we process this information for our legitimate interests, including in developing, maintaining, and improving our Services, such as when we use your information to train the AI models that support our Services. |
| Third-party product improvement and development, including AI model training | AI product information, Domain registration information, User content and file information | We process this information based on our legitimate interest and the interests of third-party AI providers in developing and improving AI models under commercial arrangements, subject to appropriate and feasible safeguards and user opt-out rights. This processing does not apply to Enterprise Customers and is handled solely in accordance with applicable customer agreements and data processing addenda. |
| Customer support | Troubleshooting and support information, Device, location, and telemetry information, Contact Information, Account Information, User Content and file Information, AI Product Information | Where necessary, we process this information to perform a contract with you, such as resolving support inquiries, troubleshooting technical issues, maintaining the services we provide, or sending you technical announcements about the Services. |
| Direct marketing and advertising | Contact information, Marketing information, Usage information, Social media information, Professional Information | Where necessary, we process this information on the basis of your consent when we ask for it to process your personal information for a specific purpose that we communicate to you, such as processing your contact information to send you certain forms of marketing communications. Where necessary, we process this information for our legitimate interests and those of third parties, for example when sending surveys to ask for feedback. |
| Platform security | Troubleshooting and support information, Device, location, and telemetry information, User content and file information, Account Information | Where necessary, we process this information to comply with a legal obligation. Where we are not under a specific legal obligation, where necessary for our legitimate interests and those of third parties, including in protecting our Services from abuse, fraud, or security risks, such as processing data from trusted partners to protect against fraud, abuse and security threats in our Services. |
| Legal compliance and trust | Contact information, Professional information, Organizational information, Account information, Transactional information, Domain registration information, User content and file information, Website information, Device, location, and telemetry information, Image and audio information, User content and file Information, AI product information, Troubleshooting and support information, Marketing Information | Where necessary, we process this information to comply with a legal obligation such as to comply with a subpoena or similar legal process, or retaining billing information to comply with financial requirements. Where we are not under a specific legal obligation, we may process this information where necessary for our legitimate interests and those of third parties and broader society, including in protecting our or our affiliates', users', or third parties' rights, safety, and property, such as analyzing log data to identify fraud and abuse in our Services. |
·You have certain rights related to the personal information that we process when you use our Sites and Services. Some of these rights only apply in certain circumstances, as set out below.
·To exercise your rights you can either:
·You, or an authorized individual acting on your behalf, may submit a verifiable request to exercise your rights relating to the personal information that we process about you.
·We may need to provide certain identifying information, related to your account (i.e., user ID) or your recent interactions with us to verify your identity, or the identity of any data subject for whom you are requesting information. We cannot respond to your request if we cannot verify your identity and/or authority to make the request on behalf of another and confirm that the personal information relates to you.
·We will fulfill your request within 30 days of receipt. Please note that the above rights may be limited in the following situations:
·If you have unresolved concerns, we encourage you to come to us in the first instance, but you are entitled to address any grievance directly to the relevant Supervisory Authority. In certain instances if you are an End User, we encourage you to reach out to the relevant Customer first to address any complaints.
·If you have questions about this Notice, please contact us at privacy@vercel.com or write to us:
·Vercel Inc. 440 N Barranca Avenue #4133 Covina, CA 91723 United States
·The previous versions of our Privacy Policies are listed below: March 15, 2021 April 23, 2024 March 17, 2026 Effective Date: June 1, 2026